Share Email If you’re a non-technical founder building an app with AI, there’s a good chance you’ve encountered one of two scenarios: either you’re stuck trying to fix something that’s broken, or you made a perfect prototype that ended up failing in production. Why is this so common? Often, it’s because AI lacks the context […]
How can a vibe coding cleanup specialist help with your app? Read More »
Share Email For startup investors, demos have never looked better. Founders can now build polished, functional apps in weeks instead of months thanks to AI-powered coding tools like Cursor and Replit. The prototypes work smoothly, the user interfaces are clean, and the value proposition is clear. It’s easier than ever to see their potential and
Why tech investors need digital due diligence in 2025 Read More »
Share Email When building software, it’s easy to get caught up in the excitement of bringing your idea to life and focus on what works now. But what happens if systems fail? “Proof of concept” software that lacks disaster recovery capabilities is fine in testing environments, but it’s a critical vulnerability in production. So why
Hope for the best, but plan for failure when building software Read More »
Share Email Recently, Apple’s App Store has been in the news for anti-steering practices. In both the US and EU, recent legal actions against Apple mean developers can now freely link to external payment methods, bypassing Apple payments and the App Store’s 30% commission. While Apple plans to appeal, it seems more likely that the
What will app store payment updates mean for app developers? Read More »
Share Email Modern computers, phones, and web browsers hide a great deal of their underlying complexity from users. However, if you’re planning to launch your organization’s website, it’s important to have a clear understanding of the various layers of the onion that make websites available to the general public. That’s because the domain name registrar,
The Anatomy of Hosting a Website Read More »
Share Email If you’ve been keeping up with AI developments, you’ve probably heard the term “vibe coding”: using AI tools to generate code quickly, solely from natural language prompts. It can be a fun way to experiment, but it’s risky for long-term or mission-critical business products. At Vertical Motion, we’ve seen a lot of non-technical
Why vibe coding can create tech debt Read More »
Share Email If you’re thinking about launching a new software product or business solution, you might hear the term “API” a lot. But what exactly is an API, and how does it actually work to integrate software? Whether you’re a developer, a business owner, or just a curious tech enthusiast, understanding APIs is essential because
How do integrations work? A non-technical guide to APIs Read More »
Thinking of creating new marketing materials, or even a new website? While tools like Wix, Squarespace, and Canva offer easy-to-use templates, many businesses end up opting for a professional designer instead. Why? Once you start customizing the font, layout, and images, DIY platforms have some important limitations to consider. In general, the more original and
When DIY Design Templates Work – and When You Need a Professional Designer Read More »
Share Email Generally, updates create a demand for maintenance, which tends to create technical debt. How you accumulate that debt will partially depend on whether you have a native, hybrid, or progressive web app. Here’s a brief overview of the difference: Native apps are built specifically for the mobile device’s operating system. OS and app
What creates technical debt? Read More »
Share Email At Vertical Motion, we recommend that you update your app at least once every six months – but you might need to make updates more often than that depending on the complexity of your app. In fact, we recommend allocating 10-20% of your initial development budget to maintenance. Why? Ongoing maintenance keeps technical
Keep tech debt low, and you’ll spend less in the long run Read More »
